Unfortunaly products in health care do not sell themselves, despite the quality of the product. Market introduction should therefore be prepared thoroughly.

SLIM2 facilitate the translation of scientific results into a marketing and communication strategy with clear value for your future customers. In addition SLIM2 can help you in product management; preparation and execution of product launches.

Market introduction:

  • Marketing strategy
  • Marketing plan
  • Communication strategy
  • Creating training material for your sales force
  • Launch event itself
  • Markt monitoring; adoption and diffusion